About World Balance

CHG GLOBAL INC. is one of the leading retailers of contemporary casual and lifestyle products in the Philippines.

Starting with World Balance, the active lifestyle core brand, that has been in the market four decades strong, it has continued to grow and expand its portfolio of businesses and product line to serve local and global consumers.

World Balance is all about offering a wide array of quality products and experiences the customers will love. Our goal is to empower Filipinos with the right gear to keep on going, for those who seek value-for-money performance and active lifestyle products. Whether it is for everyday wear, work, or performance, World Balance provides value and comfort for customers from different walks of life.

The History

The World Balance story began with one pair of shoes and a visionary family of shoemakers in the 1980s. Now, the brand has grown into one of the leading retailers in the country. For more than 40 years, World Balance continue to make people, products, and lives better.

Portfolio of Brands

CHG Global Inc. owns a portfolio of brands namely World Balance, EasySoft, East Rock, Shoe Hub, OneUp, and Weblife Direct Sales. We have over 200 retail outlets in the Philippines.

One Up

Empower the youth with value-for-money footwear with affordable prices, perfect for everyday wear.

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The revolutionary all-weather footwear is engineered to make each shoe durable, flexible, waterproof, and ultra-comfy.


East Rock

Quality leather shoes for the sophisticated man and kids, that is what East Rock is all about.


WebLife Direct Sales

WebLife is one of the leaders in direct selling for footwear in the past 10 years giving its dealers a wide range of merchandise.

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PBA partners with World Balance as the official licensed merchandise provider. PBA fans can now wear their favorite team’s jerseys with pride as the league’s partnership allows high quality jerseys to be made available to fans nation-wide.

World Balance is the proud outfitter of the country's perennial crowd favorite, Barangay Ginebra San Miguel. Ginebra has earned a reputation in the Philippine basketball scene for its passionate fans, unrivalled game experience, and an esteemed list of players. World Balance share the long and glorious history when it comes to generations of fans who love and remain loyal to both.

Well-Loved Partnerships

With the launch of the bestselling Disney x World Balance limited edition sneaker collection, the partnership reached a milestone in the brand’s journey. The successful release of the next collection featured fashionable and timeless footwear and apparel emblazoned with the iconic Mickey Mouse silhouettes and Disney icons.

Another iconic partner is Star Wars where World Balance released a galactic collection of sneakers, clothing, and accessories inspired by some of the favorite characters from a galaxy far, far away.

In collaboration with Secret Fresh, a local specialty hub for toys, art, and cool pairs of sneakers made for streetwear enthusiasts, the coveted i-Sperm sneaker collection were co-designed by renowned sneaker collector Big Boy Cheng.

Star Wars x World Balance

Geek out with this intergalactic collection of shoes and accessories from a galaxy far far away.

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Share the magic as we proudly celebrate the Pinoy heritage with Mickey Go Philippines

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Secret Fresh x World Balance

Hype kicks for your sneaker rotation. In partnership with Secret Fresh, the iconic premier toy and art hub.

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Smiley x World Balance

Spread the good vibes and join the happiness revolution with Smiley-branded shoes, apparel, and accessories

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Beauty with a Purpose

Empowering women to remain
active and be always on the move, World Balance is the official active
lifestyle brand of Binibining Pilipinas. Miss World Balance symbolizes the brand ethos in encouraging women to be strong and fearless.

Product Offerings

Whether it is for everyday wear, work, or performance, World Balance provides value and comfort. Our products range from footwear, apparel, and accessories for men, women, and kids.


Leveraging footwear for serious to casual athletes. This line offers a range of versatile products that can be used in sports, cross training, or active lifestyle.

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Fuses the brand’s heritage with the modern times. Made for the consumer who seeks stylish sneakers and accessories with
fashionable sensibilities.

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Focusing on comfort and design that blends sports and leisure with good cushioning and lightweight outsole.

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The right gear for an outdoor adventure from light trail shoes that easily transition to well-protected aquawear.

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More Ways to Reach Us

For any concerns or inquiries, please call our designated customer service hotline: 0917-8336542.

For You Call and We Deliver services, you can reach us at the following numbers: 0917-8336542, 0956-7986263, 0956-7986253

Active hours: Monday to Friday (9am to 5pm)